May 17th, 2013
Founded in 1760 and based in Paris, The House of Creed is the world’s oldest privately owned fragrance dynasty. Guided by master perfumer Olivier Creed, and his son Erwin, The House of Creed has gained incredible popularity over the years, namely due to its exclusivity and depth of offering.
As a client of Creed, you likely know that all Creed products are made by hand by Mr. Creed himself and a modest staff of just thirty-five people in the perfumer’s French countryside facility. Mr. Creed travels the world to personally purchase ingredients for his creations, trekking forests in Mysore for the best sandalwood, flying to Bulgaria for the richest essence of rose, sailing the Mediterranean coast for White jasmine from the Italian coast, Daffodils from the French Riviera, orange zest from Southern Spain…just to name a few of his worldly destinations.
The House of Creed’s artisan approach to perfumery allows for a beautifully orchestrated genuine experience with every bottle. We welcome you to browse The House of Creed’s online store to take a new journey through the experience of our scents.
April 10th, 2013
In the midst of spring’s entrance, comes a truly marvelous transition into the fresh side of fragrance. In order to choose your signature CREED scent for the season, we suggest glancing into your own fragrance personality. This will help you determine if you prefer a bold fragrance that smells of a fresh, vibrant bouquet, such as Fleurs de Gardenia, or a clean, flowing fragrance, such as Silver Mountain Water.
The beauty behind the union of Spring and CREED Fragrances is the abundance of natural floral bouquets and raw materials, ingredients enamored by a breath of fresh air through the gardens of a countryside meadow. Creations such as Spring Flower for the feminine, Erolfa for those who enjoy the open air, and Love in White for the contemporary are available to depict your spring air.
We welcome you to visit creedboutique.com to browse through this season’s collections.
April 3rd, 2013
The House of CREED receives hundreds of inquiries from our well-informed clients. Recently, advice seekers have wondered this: “How does one transition to a new fragrance?” Switching from one scent family to another may seem challenging as there are many elements that may play in one’s choice; perhaps changes in season, a special occasion, a new job or simply a personal choice.
To switch from one category to another, the easiest way is to determine the “personality” or feeling of your current scent and then rediscover it in your next fragrance. For instance, if you are currently wearing Neroli Sauvage, a citrus perfume, you may enjoy transitioning to Royal Water, a green fragrance. Both share the same crisp finish, creating a smooth transition.
An alternative, and possibly more sophisticated, way of moving onto a new fragrance family is recognizing a similar texture in potential signature scents. There are a plethora of textures related to fragrance. These “consistencies” may include powdery, cold or velvety, just to name a few.
On behalf of the House of CREED, we welcome you to contact a specialist at www.creedboutique.com or the CREED boutique at 794 Madison Avenue at 67th Street in New York (1.877.273.3344) for a personal consultation.
March 20th, 2013
The House of CREED offers an exquisite array of fragrances to choose from; therefore selecting one’s signature scent may, at times, seem challenging.
The first rule of selecting a fragrance is to think of other scents you’re attracted to. Let it be known to a CREED Specialist which fragrances you’ve worn in the past. This helps in determining a client’s comfort zone, whether that may be a more modern fragrance, such as Aventus, or basking in the classics of CREED’s Fleurissimo or Green Irish Tweed.
CREED Fragrances, as all perfumes, are composed of notes. The top note is the first to enamor your senses; the middle notes follow; and with time, the base is released, adding depth to the orchestrated bouquet.
Another cardinal rule to selecting a fragrance is to smell the scent upon your own skin. Allowing the fragrance to flower with one’s body temperature will allow the notes to expose dimensions of their own form. Understanding how perfume changes with varying skin chemistries is ideal.
For a personalized CREED experience, we welcome you to contact a CREED Specialist at your local authorized retailer, by using our Scent Finder Application or please visit the CREED Boutique in New York City located on Madison Avenue (212.439.7777).
February 22nd, 2013
As springtime rapidly approaches, so does a season of rebirth, blossoming plant life and, naturally, a harvest of raw materials for CREED Fragrances.
Personally selected during his world travels, sixth-generation master perfumer Olivier CREED believes his clients prefer fragrances hand-blended with the greatest quantity of natural ingredients possible.
With such superb hand-made creations for the world to enjoy, may we suggest signature scents such as Spring Flower for her or Bois du Portugal for him, two scents that capture the season as no other can.
February 8th, 2013
Supporting its history of hand craftsmanship, The House of CREED introduces Royal Exclusives Custom Edition. In keeping with CREED’s fine tradition, the five scents of the Royal Exclusive collection are created with the noblest essences and the rarest infusion technique. Choose from: Sublime Vanille, Pure White Cologne, Spice and Wood, Jardin d’Amalfi, and White Flowers.
The latest endeavor provides CREED enthusiasts with the ability to personalize an elegant Pochet gold-engraved or gold-and-silver-engraved 8.4oz decanter with your own monogram- gold stamp your initials and a date in capital letters or script font on your flacon. Also choose between a pour bottle or a bottle with a non-removable spray. CREED also offers a special gift: all Royal Exclusive Custom Edition purchases arrive with a gold-on-gold shatterproof atomizer, perfect for travel.
February 7th, 2013
The House of CREED in Paris adds to this most beloved women’s fragrance, Love In White, a fragrant candle to bring this classic scent into the home. CREED’s hand-poured beeswax candles have a 60-hour burn life and are perfectly matched to their namesake scent. Teamed with the Love In White bath & shower gel, body lotion, perfumed oil, soap, deodorant and the fragrance itself, the new Love In White candle provides an original experience for this ever popular charming scent.
February 6th, 2013
The House of CREED proudly introduces a beautiful NEW women’s fragrance Fleurs de Gardenia.
Master perfumer Olivier Creed revives innocence and the first blooms of love with his blend of First Love gardenias, which grow only in pairs, Double Blush roses, lavender peonies, Lily of the Valley and other essences to create this charming feminine blend. He interprets romance the way we first felt it: pure and gentle, a dreamlike reality of fluttering hearts and soaring spirits. Available in 30ml, 75ml vapo spray and 250ml flacon.
December 6th, 2012
An ideal holiday selection is CREED’s travel grooming kit, made of Italian leather hand-stitched in France to the exact specifications of Olivier CREED. Embossed with CREED’s crossed-swords emblem, these attractive and sturdy double-zip kits have room for wet and dry items in two roomy compartments that are lined by hand with water-resistant fabric. Inside, a zip-close hideaway pocket holds valuable or delicate items. These kits are so sturdy, they have been used by the U.S. military overseas, as CREED’s gift.