Posts Tagged ‘horseback riding’

Leisure Fuels Work for CREED Family

Friday, March 12th, 2010
Erwin CREED Skiing

Actual photo of Erwin CREED skiing.

Both master perfumer Olivier CREED and his son, Erwin, maintain very active lives when not at work in their fragrance workshop in the French countryside. Many times, their adventurous leisure activities influence their creation of new fragrances for clients.

For example, CREED father and son are avid and competitive skiers, usually in the Swiss Alps. The CREED fragrance Silver Mountain Water by Olivier CREED is intended to evoke the bracing air and crystalline water of the Alpine region, including the towns of Gstaad and Zermatt. Even Silver Mountain Water’s white bottle and silver cap evoke this Alpine feel.

Father and son are skilled golfers as well. Oliver CREED served on France’s national golf team in the 1980′s, and his portrait hangs in a place of honor in the Fontainebleau Golf Club. His loving homage to golf is CREED Green Valley, a fragance that evokes the lush greenery of a fine course just after sunrise, when dew is still on the grass and wind begins to stir the scents of flowering trees and plants that dot the perimeter of play. (more…)